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Prior to the introduction of the internet, brick and mortar stores in Columbus, GA were surviving rather well taking into consideration the overhead costs. When Amazon, Ebay and many more online stores came onto the scene with lower prices, brick and mortar stores starting feeling the pinch. The reason these online stores can offer lower prices is because of several reasons.

  • Online stores are open 24x7
  • No nationwide building leases with associated expenses
  • Less employees – only needed for distribution centers
  • People can shop from the comfort of home

Obviously americans have less money due to the present economic situation so we look for the best prices available and the internet allows us to do that quickly without driving around using up expensive gasoline.

SEO

Internet marketing works hand and hand with SEO (search engine optimization) because this is a method to expose your services or products to consumers either in Columbus, GA or online. One can have the best looking website in the world but if you can’t be found on search engines, your online business is destined for failure. Web designers may or may not also be SEO experts so I would suggest asking upfront about this option because you could ultimately end up hiring a third party to implement your SEO requirements.

Cisco Corporation provides the backbone of the internet and stated within the next 5 years, 75% of the internet will be video content so this is definitely part of your internet marketing campaign. Undoubtedly, compared to text and pictures, videos are a much more efficient method of showing off your products in action. There are a number of online video sharing websites and increasing yearly.

Social media content marketing has increased dramatically in the past decade and provides an excellent method of exposing your products or services in Columbus, GA. Writing informative articles that engage visitors and posting on social media sites with anchor text backlinks to your website can dramatically help your presence on search engines.

Conclusion

Every online business wants to get started with the least amount of money possible, however, if you don’t do your research, you might empty your pockets long before you see any results.

SEO experts can be expensive and some are better than others so I recommend asking asking for references so you don’t waste your hard earned money.

The difference between success and failure is knowledge so do your research and educate yourself about internet marketing.

© Copyright 1999   |   All Rights Reserved   |   Risner Web Design   |   219 Country Charm Ct., Midland, GA   |   706 457-6876  |   Design/SEO by Risner Web Design


Internet marketing. 706 457-6876
219 Country Charm Ct.
Midland
Georgia
31820
USA

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